A Software House to gain international exposure

​

About the Subject:

A software house that gives cross-functional agile teams. Developers and designers provide professional outsourcing services and create innovative apps, offer software development, quick prototyping service, code audit and maintenance.

​

Challenge:

After successful years on polish market company gain experience and decided to enter international market. There was a need to get know how of how do set proper strategy.

Solution: 

Analysis of the past project management, sales and marketing efforts helped to:

• create a mission, vision statement of a company

• project management policy

• implementing agile methodology

• implementing kanban board methodology

• create customer journey path

• create ideal customer profile

• sales and marketing vision along with execution strategy

• create marketing team and hire team members

• close cooperation between marketing and sales using SCRUM

• new organic customer acquisition channels 

• design and document the sales process

• audit of sales interactions

• choose and implement CRM system

• creating sales pitch

• sales best practices

​

Services: 

Mistery Client, digital presence audit, sales process audit, social selling, generating new sales channels, channel partner sales, hiring marketing team, .

​​

​

Results:

Company gained international exposure which led to grow international Clients to 78%.

​

Future Plans:
Company is in dynamic growth phase.